Media Use of Migrants in germany , Date: 2010.12.13, Order number: FFWP34, format: Working paper, area: Authority

Extract from the series "Integration report", part 8

The Working Paper "Media Use of Migrants in Germany" is the eighth part of the "Integration report" series. It draws a detailed picture of migrants' usage of media.

Migrants are Well Reachable by German Media

The majority of migrants are well reachable by the receiving society’s media. Within all migrants groups German as well as mother tongue media are being used .
This also goes for Turkish migrants who have the strongest tendency to use mother tongue media. Young people, born and well educated in Germany with good German language skills tend particularly strong to bilingual or solely German media use.
In contrast to that, older migrants, persons who were born abroad, and those who are low educated, use mother tongue media more frequently.

TV is the most important media in all population groups. However, migrants listen significantly less to the radio than non-migrants. Commercial television with a high proportion of entertainment is preferred because of the migrants’ younger age structure.

The Internet has gained considerably in importance

In addition to several studies, data of the Federal Office study "Representative Survey of Selected Groups of Migrants in Germany" (RAM) were used. Beside the "classic" media such as TV, radio and print media, the internet - which has considerably gained in importance over the past several years - is made a subject of discussion.
Futhermore, the media use of children and teenagers with migration background is discussed, as well as media use in conjunction with other integration aspects.

Author of the working paper: Dr. Susanne Worbs

This publication is only available in German language.

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